Hal is a gifted and cocky test pilot, but the Green Lanterns have little respect for humans, who have never harnessed the infinite powers of the ring before. But when a new enemy called Parallax threatens to destroy the balance of power in the Universe, their fate and the fate of Earth lie in the hands of their newest recruit, the first human ever selected: Hal Jordan. A brotherhood of warriors sworn to keep intergalactic order, each Green Lantern wears a ring that grants him superpowers. Protectors of peace and justice, they are called the Green Lantern Corps. In a universe as vast as it is mysterious, a small but powerful force has existed for centuries. Licensees also supporting Green Lantern include: Pressman Toy, Hewlett-Packard, Funko, Horizon Group USA, Hy-Ko Products, Kidz Toyz, LPG International, Mezco Toyz, SRM Entertainment, Toy Factory, Trend Setters Ltd, Formation Marketing Canada Ltd.
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“Our designers have worked closely with WBCP to translate the movie into an innovative multi-category product line that gives kids of all ages the ability to play within the Green Lantern universe and to be their new favorite hero.”Īdditional key licensees include Rubies, with a line of Green Lantern costumes and costume accessories the Noble Collection, offering high-end ring and lantern prop replicas and NECA, with a Green Lantern Projection Ring and other accessories.
“We’re thrilled to be a part of this property and to deliver a toy line that authentically brings the characters to life,” said Doug Wadleigh, Senior Vice President Global Entertainment and New Franchise Development, Mattel. Additionally, each Basic Action Figure comes complete with a Green Lantern ring in order for kids to feel as if they, too, have been “chosen” to be a Green Lantern. A rich and comprehensive line of products based on the film for both kids and adult fans alike, Mattel’s multi-category toy line includes Basic and Deluxe Action Figures, Figure/Vehicles and Role Play, along with Playsets, Games, Puzzles and Vehicles. “Led by an incredible toy line from Mattel, fans of all ages around the world will be able to capture the excitement of Green Lantern.”Īlong with the release of the “Green Lantern” film, global licensee Mattel will debut an out-of-this-world toy line, including the Green Lantern Ring Blast™ Jet Figure & Vehicle, the Green Lantern Battle Shifters™ Figures, and the Green Lantern Movie Masters ® Figures, as well as engaging role-play items including the Green Lantern Colossal Cannon™ Blaster. “ Green Lantern is among the greatest super hero characters in popular culture, and we are proud to unveil a merchandise program befitting this Summer’s highly anticipated film as well as the perennial comic book franchise,” said Karen McTier, Executive Vice President of Domestic Licensing and Worldwide Marketing for Warner Bros. Pictures, marks the live-action theatrical debut for the legendary comic super hero, and licensees worldwide are gearing up to help fans fight evil’s might. The Jrelease of “Green Lantern,” from Warner Bros.
Consumer Products (WBCP) is teaming up with a leading group of global licensees at Toy Fair in support of the Summer 2011 blockbuster film, “Green Lantern,” highlighted by DC Entertainment’s master licensee, Mattel.
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